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E
Entry Page
Sometimes refers to a single page with
a logo and "click here" to
enter.
Error Log File
Web servers run separate logs that show
web site errors. These logs can show
things like access to robots.txt (if
it doesn't exist), and cgi program failures.
Everflux
Another term coined at WebmasterWorld.
It refers to the Google phenom when
results appear to be in daily updating.
This is between major updates where
individual pages are updated, added,
or removed from the index.
EPC
Abbreviation for earnings per click.
Calculated by deviding the total earnings
from click throughs by the number of
clicks.
Exit Traffic
Type of web visitor traffic in which
visitors leaving a site click on a popup
or popunder advertisment - otherwise
know as a exit console.
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