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Home
O
Offer
What you are offering in your direct
mail: 10 for only $19.95.
Offline
An offline database is kept on magnetic
tape or cartridge. You cannot call up
a record instantly from an offline database.
Off-site optimization
Optimizing factors such as domain name,
link popularity, and link reputation
that cannot be changed through modifications
in the HTML code.
On-Pack Offers
Communications with customers by making
an offer on the package that they purchase.
On-site optimization
Optimizing by modifying page source
code factors such as keyword frequency,
keyword prominence, title, meta tags,
body copy, alt-tags, navigation, etc.
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